2000 Fans Celebrate the Launch of Kinect Zumba Fitness Rush in the US

Majesco Entertainment, publisher of the wildly successful Zumba Fitness games that have sold more than 6 million copies, captured an epic flash mob on film at the IHRSA Fitness Convention in the US.

More than 2,000 Zumba enthusiasts gathered in downtown Los Angeles to dance in unison with Zumba creator Beto and celebrity Zumba instructor Gina Grant to Zumba Fitness Rush on the big screens. Feel the energy of this one-of-a-kind experience with a front row seat to the hottest dance-fitness party to hit the streets.

Watch the event video below:

Zumba Fitness Rush for Kinect is out now!