Clicktohump; how about that for an interesting domain name – and even more surprising is that the proud new owner is the one and only Microsoft Corporation! According to Whois records, Microsoft have now acquired several Halo related domains that were first registered years ago.
The acquisition of the domain names listed below could be part of a brand protection strategy prior to a mass-marketing campaign likely to be in the planning stages for Halo 4′s release this fall. We could see some form of viral marketing on sites such as clicktohump.com or getbattleready.com leading up to the games E3 2012 reveal.
No official announcements have yet been made by 343 Industries or Microsoft on the planned use of the domain names, but we’ll keep you informed of any new developments as they come in.